Along with the core menu items, the food truck will also be offering their new line of Milkshakes & Wings with available flavors being Buffalo, BBQ, Sweet & Spicy, Garlic Parmesan & Lemon Pepper. The truck will serve their full menu of fan favorites, like their famous Hot Chicken Sandwiches, Cheese Topped Hot Chicken Sandwiches, Chicken Tenders, Loaded Fries, and even Cauliflower Tenders for their vegetarian guests. Recommendations for content direction was provided so that the client could develop engaging content for social use.Clutch City Cluckers, the Houston-based hot chicken food truck that has been taking the city by storm since 2020, is opening its eighth location in Friendswood, TX, at 3210 FM 528 Rd, with a grand opening celebration the weekend of Saturday, January 28th, and Sunday, January 29th from 10am-3am or until sellout. Upon developing a social media marketing strategy, Embark Marketing encouraged Clutch City Cluckers to develop high quality photography & videography content so that the agency could implement a cohesive & engaging strategy with the content. Kalini, co-owner of several Abu Omar Halal locations, was preparing for the Grand Opening of Clutch City Cluckers, and looked to Embark Marketing to generate buzz and brand awareness in the Houston area.Įmbark Marketing recommended an aggressive social media & public relations campaign to get the job done right! Social Media Marketing Campaign It is here that Kilani began to shape his vision and career in the food industry and the idea for Clutch City Cluckers was born.Ĭlutch City Cluckers connected with Embark Marketing through Embark’s existing relationship with Abu Omar Halal of which the agency provides full service marketing for their 20+ food trucks & storefronts across the United States.
While attending school as a full time student, Kilani also worked at Abu Omar Halal, Houston’s first Halal Food Truck. Owner Ahmad Kilani, a native of Irbid, Jordan, immigrated to the United States in 2015 to continue his education and obtain a masters degree.
Clutch City Cluckers, located near the Galleria Mall in Houston, was looking to rustle some feathers in the chicken sandwich arena with their new food truck serving up that Nashville Hot Chicken.
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